Hello.
I'm Allie, the CEO and Founder behind Brand Me.
After my move to Nashville three years ago, I had to sell my first self-start up business. I branded, built, designed and managed a boutique fitness studio from the ground up after working in the mortgage and finance industry post college. I graduated from Purdue University in West Lafayette, IN.
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Selling my business was bittersweet; the work going into a small business start up was an experience I believe every American needs to go through at least once! I must say, my education played a large role in my ability to get organized and check off the boxes in making my barre studio dream a reality. Being a young woman (at the time ha-ha) was a tad intimidating however; I crushed it! I still enjoy following the success of the studio.
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So...why branding?
The process of opening & running my boutique came naturally to me; I had to wear multiple hats as a new business owner forcing me to learn SEO, website building, social media and how to stand out and market in an area where the type of workout I wanted to bring was non-existent.
After I settled into Nashville, I found myself volunteering to help family and close friends who needed guidance on their business by doing simple things to boost social branding, set up website landing pages and organization. I often found myself thinking "this is life changing for them, and it comes easy to me. it would be selfish for me not to help others boost their business!" So here I am.. Now let's get started!
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